
G'DAY
I'm JOAN!
I believe the most powerful insights happen where logic meets creativity. My work is driven by a love for discovering patterns and simplifying complex ideas, using my background in data and design to tell stories that matter. That same curious mindset shapes my life outside of work, whether I’m analysing a fresh dataset, diving into a new language, or getting lost in a brilliant book. For the past 3 years, I’ve called Newcastle East home, and there is nothing I love more than exploring or walking out along the Nobbys breakwaters. Whether I am mastering a new coding library or tracking down a great story over a local coffee, I bring that same warm, problem-solving energy to everything I do.
About
With over a decade in marketing and operations, I’ve learned that the people behind a business are just as important as the data driving it. I built my career foundation with global tech leaders like IBM and Oracle before expanding my strategic experience internationally across the manufacturing, insurance, and non-profit sectors. Managing communications for sustainable water solutions with Project Maji was a massive highlight because it taught me how to find the human stories hidden inside complex data and high-stakes operations.
To back that commercial background with deep technical skills, I completed my dual MBA and Master of Science in Data Analytics right here at the University of Newcastle. While I’m a fresh face transitioning into the local data field, I bring a veteran business mindset to every project. I can dive deep into SQL, Python, or R, but my real strength is translating complex findings into plain English and practical strategy for decision-makers.
When I’m away from the desk, I’m a lifelong learner who brings that same curious energy to everything I do, whether I'm mastering a new coding library or learning a new language. Most mornings, you’ll find me walking out toward the Nobbys breakwater to spot the local dolphins, seals, or if I'm lucky, even whales (during the migration season). It’s the perfect way to kick off the day.
Education
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2023 - 2025
Master of Business Administration / Master of Science (Data Analytics)
UNIVERSITY OF NEWCASTLE
Newcastle, NSW -
2006 - 2010
BSBA Marketing
SAINT LOUIS UNIVERSITY
Baguio City, PH -
2011 - 2012
Professional Diploma in Events Management
DELA SALLE CSB (SPACE)
Manila, PH
Experience
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2020 - TIL DATE
Multimedia Specialist
PROJECT MAJI
Remote -
Oct - Dec 2024
Communications Officer (Internship)
SOUL HUB
Newcastle, NSW -
Oct 2023 – Dec 2024
Service Professional (Part-time)
PANDA CLEANING
Newcastle, NSW -
2020 - 2023
Co-owner and Founder
MARIA MARIE GARDEN
Dubai, UAE -
2015 - 2020
Group Marketing Officer
HI-FORCE FZCO
Dubai, UAE -
2013 - 2015
Marketing Specialist
UNION INSURANCE PSC
Dubai, UAE -
Nov 2011 – Dec 2012
Account Executive (Oracle)
THAKRAL ONE GROUP
Executive (Microsoft)
Pasig City, PH -
May 2010 – May 2011
Bid Support Specialist
IBM
Makati, PH
Portfolio
Selected Projects
Contact
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